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Cancellation policy

You can cancel a campaign at any time, right from your dashboard. Here’s exactly what it costs, and when it costs nothing.

Effective October 30, 2026

On this page

  1. 1Before your campaign is paid
  2. 2The cancellation fee
  3. 3What happens when you cancel
  4. 4How to cancel
  5. 5When there’s no fee
  6. 6When we pause or end a campaign
  7. 7Before you cancel

In short

  • Before your first payment, cancelling is free.
  • After that, the fee is 15% of the remaining fee: the months you haven’t been billed for yet.
  • Your dashboard shows the exact fee before you confirm. Once it’s paid, billing stops and your ad comes off the display.
  • Months you’ve already paid for aren’t refunded.
  • If we can’t play your ad, there’s no fee and we refund the time you don’t get.
On this page
  1. 1Before your campaign is paid
  2. 2The cancellation fee
  3. 3What happens when you cancel
  4. 4How to cancel
  5. 5When there’s no fee
  6. 6When we pause or end a campaign
  7. 7Before you cancel

What would it cost to cancel?

Plan
Plan length
Months paid so far
2 of 6
Months left to bill
4 × $199
Remaining fee
$796
Cancellation fee (15%)
$119.40

Your ad keeps playing until the end of month 2, the last one you paid for. Nothing else is charged.

1Before your campaign is paid

Sending a request, uploading your ad and getting it reviewed are free. If you change your mind any time before your first payment, tell us and we close the request. There’s nothing to pay.

2The cancellation fee

Once your first month is paid, cancelling early costs 15% of the remaining fee: your monthly price × the months not yet billed. You pay it once, by card, when you cancel in your dashboard, and nothing else is charged after it.

Example

A 6-month Standard plan at $199 a month, cancelled after 2 payments. 4 months are left to bill, $796 in total, so the fee is 15% of $796: $119.40.

The most it can be is 15% of every month after the first, if you cancel right after your first payment. The fee uses the price you booked at, including any launch offer.

3What happens when you cancel

  • Billing stops straight away, and nothing more is charged.
  • Your ad comes off the display. Months you’ve already paid for aren’t refunded.
  • Free months that come with a 12-month plan end with the plan.
  • We email you a confirmation, and the fee’s invoice is in your dashboard.
  • Your ads, invoices and history stay in your dashboard.

4How to cancel

  1. Sign in to your dashboard, open the campaign and choose Cancel campaign. (It’s also next to each plan on your Billing page.)
  2. We show you what your ad is doing, ask what isn’t working, and suggest anything that might help instead.
  3. We show the exact fee, worked out line by line. Nothing changes until you confirm.
  4. Pay the fee by card. Your campaign is cancelled the moment it’s paid.

Prefer to talk it through? Email [email protected] or send us a message.

5When there’s no fee

  • We can’t play your ad because the location closes or a display is removed. We refund the months you’ve paid for and not used.
  • We can’t approve your ad before it’s due to start.
  • You paid for the whole campaign up front, or every month of your plan has already been billed.
  • We change these terms in a way that makes your plan worse, and you cancel before the change takes effect.

6When we pause or end a campaign

If a monthly payment isn’t made within 48 hours, your ad is paused until it is, and goes straight back on once it’s paid.

If an ad breaks our ad rules and isn’t replaced, or a payment stays unpaid after we’ve reminded you, we may end the campaign. The cancellation fee then applies as if you had cancelled that day.

7Before you cancel

If the ad isn’t working for you, you can upload a new one or point your QR code somewhere else from your dashboard at no cost, and we can switch on scan reports so you can see the response. If you’d like a different location or plan, talk to us first. We can often move your campaign instead.

Questions about this page? Email [email protected] or send us a message. A person on our team reads every one.

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